{"id":15757,"date":"2023-11-07T23:56:47","date_gmt":"2023-11-07T23:56:47","guid":{"rendered":"https:\/\/namhs.com\/?p=15757"},"modified":"2023-11-07T23:56:47","modified_gmt":"2023-11-07T23:56:47","slug":"namhs-rebranding","status":"publish","type":"post","link":"https:\/\/namhs.com\/namhs-rebranding\/","title":{"rendered":"A New Chapter and a New Look for NAMHS"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row][vc_column][vc_column_text]NAMHS has launched a full-scale rebrand. The executive team initiated the rebrand to provide a refreshing new look to reflect the new life within our growing and evolving company.<\/p>\n<p>Haylee Ward, NAMHS Communication &amp; Design Specialist, created the logos to better communicate what we do, who we are, and what our mission is in this new stage of the organization.<\/p>\n<figure id=\"attachment_15761\" aria-describedby=\"caption-attachment-15761\" style=\"width: 300px\" class=\"wp-caption alignright\"><img decoding=\"async\" class=\"size-full wp-image-15761\" src=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-ALL.jpg\" alt=\"North American Mental Health Services\" width=\"300\" height=\"166\" srcset=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-ALL.jpg 300w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-ALL-20x11.jpg 20w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-ALL-190x105.jpg 190w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-15761\" class=\"wp-caption-text\">The North American Mental Health Services \u201cmark,\u201d which refers to the NA focal point of each of the three logos and is composed of three parallel, double line pillars.<\/figcaption><\/figure>\n<h3>Logo Exposition<\/h3>\n<p>The North American Mental Health Services \u201cmark\u201d refers to the NA focal point in each of the three logos and is composed of three parallel, double line pillars. To unify the three NAMHS divisions, our new logos connect through one harmonious symbol. Each pillar represents a company: North American Mental Health Services, Native American Mental Health Services, and Homepsych.<\/p>\n<p>The NA is a reflective shape to show the goal of reflective care in all our clinics and with each patient: the competent care our providers deliver is based on the specific needs of our patients. Layered into the \u201cmark,\u201d two inner lines of the outer pillars are a slightly different shade of orange. This intentional design is symbolic of our two main service offerings\u2014 therapy and medication management \u2014 that are the pillar of our practice.<\/p>\n<p>The composition of the complete logo was done with specific intention to highlight our mission. The primary logo places the \u201cmark\u201d on top of \u201cMental Health Services\u201d underscoring mental health services as our company\u2019s foundation. NAMHS was created to support the need for mental health services within the underserved communities we reach.<\/p>\n<figure id=\"attachment_15521\" aria-describedby=\"caption-attachment-15521\" style=\"width: 300px\" class=\"wp-caption alignright\"><img decoding=\"async\" class=\"size-full wp-image-15521\" src=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/10\/NORTH-MAIN-NO-TAG-300.png\" alt=\"North American Mental Health\" width=\"300\" height=\"166\" srcset=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/10\/NORTH-MAIN-NO-TAG-300.png 300w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/10\/NORTH-MAIN-NO-TAG-300-20x11.png 20w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/10\/NORTH-MAIN-NO-TAG-300-190x105.png 190w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-15521\" class=\"wp-caption-text\">The mark pointing up towards \u201cNorth American\u201d of the Primary Logo is to direct our patients to the solution for mental health needs<\/figcaption><\/figure>\n<p>The primary logo also places \u201cNorth American\u201d centered on top of the \u201cmark,\u201d with the center of the mark pointing up towards \u201cNorth American\u201d to direct our patients to the solution for mental health needs: NAMHS.<\/p>\n<p>The NA \u201cmark\u201d is repeated within the logo of each of the three companies we operate services through (North American, Native American and HomePsych) to create a cohesive look across the board and highlight their relationship. The Main differentiating factor lies in what we refer to as the finishing embellishments that complete each of the logos. The finishing embellishments\u00a0 along with a specific primary color inclusion are unique differentiators.<\/p>\n<p>The embellishments\u2014the head silhouette, the feather, and the window\u2014 depict the key service element of each respective company\u2019s work.<br \/>\n<img decoding=\"async\" class=\"alignright size-full wp-image-15767\" src=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-HEAD-1.jpg\" alt=\"North American Mental Health\" width=\"200\" height=\"238\" srcset=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-HEAD-1.jpg 200w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-HEAD-1-190x226.jpg 190w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-HEAD-1-20x24.jpg 20w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/p>\n<h3>North American: The Head Silhouette<\/h3>\n<p>Featuring an upturned silhouette, the North American Mental Health Services logo depicts a patient, looking forward and slightly up towards the future. As our mission states: At NAMHS, we are \u201cchanging lives to change the future.\u201d<\/p>\n<h3>Native American: The Feather<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-15770\" src=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-FEATHER.jpg\" alt=\"North American Mental Health\" width=\"300\" height=\"150\" srcset=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-FEATHER.jpg 300w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-FEATHER-20x9.jpg 20w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-FEATHER-190x95.jpg 190w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><br \/>\nThe Native American Mental Health Services logo is symbolic of the native communities that we serve. Our Native American Mental Health Services mission is to provide mental health care that leads to health and wellness for the individual, home, community and nations. The feather itself is embedded with powerful symbolism, and here the angle is intended to mimic forward movement on one\u2019s healing journey.<\/p>\n<h3>HomePsych: The Window<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-15772\" src=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-WINDOW.jpg\" alt=\"North American Mental Health\" width=\"300\" height=\"290\" srcset=\"https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-WINDOW.jpg 300w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-WINDOW-20x19.jpg 20w, https:\/\/namhs.com\/wp-content\/uploads\/2023\/11\/rebrand-logo-WINDOW-190x184.jpg 190w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><br \/>\nThe window in the Homepsych logo has a dual stylistic role. First, it plays a part in making the logo\u2019s big \u201cA\u201d a house from where a patient can receive care. The window also creates an abstract depiction of 2 people conversing: a patient and a virtual provider on a computer screen.<\/p>\n<h3>The Future of NAMHS<\/h3>\n<p>We believe this new look embodies NAMHS\u2019 growth and evolution. We are looking forward to what the future holds for our company and for the patients we serve.<\/p>\n<h3>About NAMHS<\/h3>\n<p>North American Mental Health Services provides in-office therapy and medication management from offices in Redding, Eureka, Fairfield, Woodland, Monterey and Salinas. Native American Mental Health Services provides mental health services to native communities throughout California. HomePsych provides therapy and medication management entirely online to an expanding patient-base across California.[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]NAMHS has launched a full-scale rebrand. The executive team initiated the rebrand to provide a refreshing new look to reflect the new life within our growing and evolving company. Haylee Ward, NAMHS Communication &amp; Design Specialist, created the logos to better communicate what we do, who we are, and what our mission is in this&hellip;<\/p>\n","protected":false},"author":1,"featured_media":15759,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[134,136,110],"tags":[56,135,137,88,108,139],"ppma_author":[112],"class_list":["post-15757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mental-health","category-news","category-therapy","tag-mental-health","tag-mental-health-care","tag-northern-california","tag-online-counseling","tag-online-therapy","tag-therapists"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rebrand Of North American Mental Health Therapy Center<\/title>\n<meta name=\"description\" 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